Cultural creativity lab
Raw creativity
PURE AUTHENTICITY
FRESH EMOTIONS.
PURE AUTHENTICITY
FRESH EMOTIONS.
Zone Libre is a Cultural Creativity Lab powered by a new generation of talents. We co-create with brands authentic narratives that resonate with our times.
OUR VISION
Creativity for major brands and institutions is facing a crisis — styles are becoming uniform, stories are losing meaning, and relationships are weakening. The new generation — free-spirited and demanding — no longer relates. The cultural resonance is gone.
The risk? A deep fracture — emotional, relational, economic.
Zone Libre is a cultural creativity lab where young talents from this very generation — with their sensitivity, values, and personal story — co-create with forward-thinking brands to build narratives that are deeply authentic, meaningful, and durably desirable.
OUR METHODThe risk? A deep fracture — emotional, relational, economic.
Zone Libre is a cultural creativity lab where young talents from this very generation — with their sensitivity, values, and personal story — co-create with forward-thinking brands to build narratives that are deeply authentic, meaningful, and durably desirable.
OUR TALENTS
ER2V / VIDEO CREATOR
SARAH / PHOTOGRAPHER
LORENY / FASHION DESIGNER
EMMA / STYLIST MODELIST
R14 / GRAPHIST, MOTION
ASSIYA / FASHION DESIGNER
ANGEL / DESIGNER
KARL-JAMES / SOUND DESIGNER
PURE AUTHENTICITY
AS A NEW FORM OF EMOTION AND CONNECTION.
PURE AUTHENTICITY AS A NEW FORM OF EMOTION AND CONNECTION.
talents work
OUR SOLUTIONS
SOLUTIONS
01
new gen CULTURAL
brand audit
brand audit
Your brand seen and analyzed through the eyes of the multicultural new generation. Immersion, insights, sharing, and fresh ideas.
02
Product & PACKAGING
design
design
We imagine products, uses, and packaging through the unfiltered lens of the younger generation.
03
Fashion Design
We create, recreate, and shape new styles with strong emotional and environmental value.
04
EXPERIENTIAL DESIGN
We design brand experiences that feel genuinely right — for the brands and their audiences. Experiences that spark fresh emotions.
05
CONTENT CREATION
We craft vibrant, spontaneous content that tells authentic stories — photography, video, graphic design, 3D, motion...
THE founder
A lab founded by a brand marketer and international growth expert.
After more than 20 years working with top creative agencies and Meta, Alexandre decided to dedicate his expertise and passion to a project that is deeply human and radically creative. Zone Libre was born. A life committed to a collective project, and the desire to change destinies, for both brands and young talents.
Alexandre Hacpille, Founder
CLIENTS
Nike
,
Adidas
,
Jacquemus
,
L'Oréal
,
Sephora
,
Mama Shelter
,
Perrier
,
Redbull
,
Dior
Partners
Client testimonials
TALENTS FEEDBACK
“Zone Libre gives us the opportunity to express ourselves creatively, with total freedom. Even though the project has only just begun, I’ve already met amazing people and learned so much from others. I can’t wait to see what the future holds. Huge thanks to Alexandre for bringing us all together around this incredible project.”
LORENY
Fashion Creator
Fashion Creator
ER2V
Video Creator
Video Creator
“Zone Libre is a new type of space where creatives connect. Everyone brings their own world, their own ideas — and it leads to truly enriching exchanges. It’s professional, human, inspiring, and makes you want to keep collaborating.”
Zone Libre is a real opportunity for young people like us.
We’re trusted, we’re listened to — and it pushes us to go further. Working with professionals is motivating, and it proves that we deserve to be here too.
We’re trusted, we’re listened to — and it pushes us to go further. Working with professionals is motivating, and it proves that we deserve to be here too.
SARAH
Photographer
Photographer
Ready to transform your brand ?
TRY ZONE LIBRE